Privacy Policy

Last updated: May 2026

1. Who We Are

M8rixLabs ("we", "our", "us") is a software development company based in Lebanon. We build custom web applications, mobile apps, and SaaS platforms for clients globally. Our contact email is info@m8rixlabs.com.

2. Information We Collect

We collect information you provide directly when you:

  • Fill out the contact form (name, email, phone, company, project details)
  • Submit a project estimation request (your project description)
  • Sign up for a waitlist (name and email)

We also automatically collect usage data such as pages visited, session recordings, and browser information through the analytics tools described in Section 4, subject to your cookie consent.

3. How We Use Your Information

  • To respond to your enquiries and project requests
  • To send you project estimates and consultation follow-ups
  • To notify you when a product you signed up for launches
  • To understand how visitors use our site and improve it (analytics, subject to consent)
  • To measure the effectiveness of our marketing campaigns (subject to consent)

We do not sell your personal information to third parties.

4. Cookies & Tracking Technologies

When you first visit our site, a cookie consent banner asks for your permission before any optional tracking is activated. You can accept all, reject all, or choose by category. Your preferences are saved in your browser and can be changed at any time via the “Cookie Settings” button that appears at the bottom-left of every page.

Essential cookies

Always active. Required for the site to function correctly, session security, navigation, and form functionality. No consent required.

Analytics cookies (optional)

Activated only if you consent to the “Analytics” category. We use:

  • Google Analytics 4:tracks page views, session duration, traffic sources, and other aggregated usage metrics. Operates under Google's Consent Mode v2, meaning no individual-level data is collected unless you have consented. You can also install the Google Analytics Opt-out Browser Add-on.
  • Microsoft Clarity: records anonymised session replays and generates heatmaps to help us understand how visitors interact with our pages. No personally identifiable information is captured. Microsoft Privacy Statement.

Marketing cookies (optional)

Activated only if you consent to the “Marketing” category. We use:

  • Meta Pixel (Facebook Pixel): measures the effectiveness of our advertising on Facebook and Instagram, and enables us to show relevant ads to people who have visited our site. Meta Privacy Policy.
  • LinkedIn Insight Tag: tracks conversions from LinkedIn ad campaigns and provides demographic insights about visitors who came via LinkedIn. LinkedIn Privacy Policy.

5. Data Retention

Contact form submissions and waitlist entries are retained for up to 24 months, or until you request deletion. Analytics and marketing data retention is governed by the respective third-party platforms (Google, Microsoft, Meta, LinkedIn) per their own privacy policies. Your cookie consent preferences are stored locally in your browser and are not sent to our servers.

6. Your Rights

You have the right to:

  • Request access to the personal data we hold about you
  • Request correction or deletion of your personal data
  • Withdraw or change your cookie consent at any time using the “Cookie Settings” button
  • Withdraw consent for marketing communications at any time

To exercise these rights, email us at info@m8rixlabs.com.

7. Security

We implement reasonable technical and organisational measures to protect your personal information. Our contact form is protected by Google reCAPTCHA to prevent automated abuse.

8. Third-Party Services

We use the following third-party services that may process your data:

  • Google Analytics 4: website analytics (analytics category)
  • Microsoft Clarity: session recordings & heatmaps (analytics category)
  • Meta Pixel: advertising measurement (marketing category)
  • LinkedIn Insight Tag: advertising measurement (marketing category)
  • Google reCAPTCHA: bot protection
  • Google Gemini AI: project description analysis (no personal data submitted)

Analytics and marketing services are only loaded after you grant the relevant consent category via our cookie banner.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of our website after changes constitutes acceptance.

10. Contact

For any questions about this Privacy Policy, contact us at info@m8rixlabs.com or call +961 79 047 027.